The difference between professionals and amateurs in most disciplines comes down to writing things down. This is because professionals always try to improve what they do - and without writing down what changes you make to your Online presence - and measuring what impact that had - there is no
Organisations nowadays, from tiny NGOs to Multinationals, have a bewildering range of choices and options for projecting themselves into the digital world. These include web sites, Social Networking sites (Facebook, Myspace, Ning), Online advertising (Directories, local listings, Banner marketi
What is an SEO all rounder? And is that the same as an SEO expert? I pose the question as I have begun to see the term "SEO all rounder" more and more in job adverts. In my opinion, the role of an SEO all rounder goes somewhat beyond straight technical optimisation, and starts to interface with